Dec
19

Wacky marketing ideas: Wine drinking cows & pot smoking pigs

I absolutely LOVE off-the-wall marketing ideas!

They grab attention (and publicity), and can make entrepreneurs
a nice surge in cash flow…

…much like the tools inside the 2018 Cash Flow Calendar!
http://www.ultimatecashflowcalendar.com

First off-the-wall ideas…

…a pig farmer/butcher in Seattle.

He gets a good old whiff of a new trend in Washington and
Colorado (the legalization of marijuana), and has a lightbulb
moment.

Why not combine his pigs – with some pot!

All these medicinal marijuana growers have a problem – wasted
product that they need to dispose of.

The butcher has a problem too – he needs something, anything, to
different his pork product from all the others out there.

Pot + Pigs = ** Marijuana-infused prosciutto **

Yaba dooby dooo!

His “Pot Pigs” are sold through his Pike Place Butcher shop (BB
Ranch) and have become a delicacy and are a redder and more
savoury meat than non-stoned pigs.

It’s important to note that before he stumbled upon the
spliff-smoking swines hook, he fed his pigs Vodka as a way to
differentiate himself and to flavor the meat with a heavy dose of
awesome marketing.

I’m starting to think these porkers have a pretty good lifestyle…
up until the butchering part, that is!

After putting some “weed to his feed”, he then does what any
great marketer does – he creates the world’s first Pot Pig Gig –
an annual pot-infused pig bbq event.

Brilliant!

It REEKS of a great story – leverages some fantastic marketing
ideas, and has lessons ANYONE can use.

** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** **

(note: if you want an inside path to the world of legal cannabis
– hit reply and let me know.  There’s some amazing things going on
right now in Canada and the US – and making some money inside this
fast-growing industry is a good idea.

Forbes even said the growth here will be similar to Crypto in 2018!

Hit reply and lets chat).

** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** ** **

Second wacky example…

Wasted cattle and the power of a good Merlot~!

I’ve written a couple times about this idea too.

Similar to our fried pigs, these cows are drunk!

Janice Ravndahl of Sezmu Meats stumbled on this idea while
watching chef Gordon Ramsey feed beer to pigs on his show, The F
Word.

She noted that Ramsay often fed beer to the pigs (damn these
livestock are living it up!), and she decided a good merlot mixed
with some quality beef (live beef that is) would be a winner.

And she was right!

Not only do her customers LOVE the taste of the beef, the cows
get quite happy about it too…

“But once they have it, they’re happy to have it again. They moo
at one another a little more and seem more relaxed. There are a
few that lap it up out of the pail. After they’ve had it for a
while, when they see us coming with the pitchers, they don’t run,
but they come faster than usual.”

Such an unusual combination makes for some exceptional story
telling and marketing ideas!

The $100 hot dogs from yesterday were infused with $3,000 a
bottle cognac.

The pigs are fed medicinal marijuana.

And the cows are all tipsy from their litre a day (!) of quality
wine.

THE LESSONS?

Come back as a farm animal in the next life?

Kidding.

The lesson truly is, MAKE your marketing and products
interesting.

…HINT HINT – http://www.ultimatecashflowcalendar.com

Find ways to combine products (the more unrelated they are – the
more interesting the story is).

Tell the story on why you WANT to be different in a very me-too
world.

Up the ante!

Those $100 hot dogs that sold out in a day – are going to be $200
hot dogs next, the owner says (with special ingredients to be
named).

Don’t try and compete on price – create a new category or an
entirely NEW and INNOVATIVE bundle never before seen in your
business!

Here’s a WICKED WAY to do that…

http://www.ultimatecashflowcalendar.com (on a discount for 7 more days)

And my final point – get promoting yourself and your business.

Be proactive about it – crank up the volume in the Christmas break
(while most slack off).

Milk every opportunity you get to grab attention and build
your business.

Be safe, of course, but don’t be shy!

Troy White

The Ultimate Wacky marketing idea BIBLE
http://www.ultimatecashflowcalendar.com

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