If a Corporate World Flunkie Can Write a Simple Letter That Made $48,757 in 48 Hours… What Can YOU Do?
I have a confession to make.
My business is based on influencing people to buy things, and to help them make quicker decisions on matters that are important to them.
It does not mean that I do anything unethical or illegal. Rather the opposite if you think about it. The entire economy depends on products and services being SOLD.
If they aren’t being sold, money isn’t being made and no one has jobs (except for Government employees – they always seem to be able to find “make work projects” that have nothing to do with generating revenues for the economy).
In 7 years I have made many millions of dollars for my clients, and have worked with a large number of different industries.
The one BIG LESSON I learned… that ANYONE can write sales copy and influence people to buy. It takes practice and dedication… but it IS a skill anyone can master. Once you do, it is one of the most critical skills you will ever posses.
What other skill is there that could help you generate an email that gets sent out and earns you $48,857 in 48 hours?
Like it did when I wrote a campaign 5 years ago for my mentor Ted Nicholas. Or a simple 1-2-3 formula that I laid out in last month’s article that earned them $1.2 milion in 9 months and created a multi-million dollar empire in the last 2 years.
It is a skill I highly recommend you learn… and here is my ONE most powerful lesson I learned about writing copy, and getting good… fast.
Most Important Lesson #1
By far, the fastest way to get good fast at writing sales copy is the most painful way. First, go grab a pad of paper and a good writing pen.
Then, find a powerful sales letter that you either know made a fortune for others, or find one that seriously compelled YOU to buy. (if you are stuck and cannot find one that does either, email me at troy( at) smallbusinesscopywriter.com and I will send you a few for this exercise).
Next, hand write out that entire letter onto the paper. It will HURT!
You probably aren’t used to writing that much pen to paper (and no, this does not work the same with typing it out… I have no idea why… it just doesn’t. And I like to use formulas that are PROVEN to work… so should you.) Your hands will scream at you as you do this, but you are building a whole new way of making money, and any muscle you have never used before will hurt when first put to the test.
Don’t just write the letter out just once… but at least 10 times.
You don’t have to do it all in one sitting… writing it out once per sitting is perfect.
Long copy sales letters can take you hours to hand write out… imagine how long it took the copywriter to create the idea, craft the rough draft, edit it numerous times, then test it for the final results! Many letter campaigns can take 40 – 80 hours to craft… which is why professional copywriters charge what they do.
The best part? Once you master this skill by doing the above… you can write anything you want quickly, and make money whenever you need. Emails and short letters do not take as long as I mentioned above, but full blown major marketing campaigns DO take a lot of practice, skill and patience to get the results you want.
A warning to you:
I have told this secret to thousands of people over the years… I would be willing to guess than less than 10% of them even wrote one single letter out this way. Which is why most of them are OUT OF BUSINESS! They can’t even take the most powerful lesson I ever learned and apply it (one that made millions and millions of dollars in sales).
I’ll tell you this. I procrastinated on this idea too… but got serious about it many years ago. And I started to track how many hours I put into my copywriting practice. I designed a simple excel spreadsheet with 1,000 squares on it and marked off an “X” in one of the squares every time I invested an hour in my writing (not thinking about it… but actual writing time).
If you want a copy of the excell spreadhseet, email me and I will send it to you. My first sheet with 1,000 squares took me ~18 months to fill out. Figure it out… that’s 55 hours a month I was writing (13 hours a week).
Which was not good enough for me… I wanted to get GOOD at this… and FAST.
So, I went on a mission to fill out my second sheet even faster… 13 months. It took 77 hours a month to get there. And my 3rd sheet was done in 11 months. After that, I no longer tracked my hours… I knew what was happening.
Don’t get me wrong here… you do NOT have to fill these sheets out yourself (let alone 3 of them).
But, if you want to discover a powerful way to make more money in your business, especially during uncertain times like now, this is the fastest way to do it. One powerful email or postcard can double or triple your monthly income. It can create the foundation for an extra million dollars a year in your business, too.
This is not the time or place to discuss WHY this works so well… it just does.
By far, this is the most powerful way to get good at writing sales campaigns. And yes, I still do it when I am feeling rusty, or am writing for a new market (I will handwrite out letters from that industry, or magazine articles, or editorials… anything I can get my hands on that puts my inside the minds of the buyers).
It is a skill you can use for the rest of your life… and it will pay you very generously for the time you put in. No matter how good of a writer you think you are now… try this for the next month and see what a difference it will make in your results. I guarantee the hand cramps you get are well worth it… especially when you start getting the money flowing in from your newfound skill.
Try this out in the next month – and let me know your results. Troy
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