Comments for Marketing techniques for results driven entrepreneurs

Comment on Honing your personality in pixels by Troy

Troy — Wed, 22 Feb 2012 16:44:29 +0000

Completely agree Stephen!

After 10 years of working with many of the so-called goorooze out there… I have seen mucho BS spread about. Sad state of affairs… but true.

Being real, raw real, is a good thing.

It may be tough to do, but it is worth it in my eyes.

Thanks for sharing. Troy

Comment on Honing your personality in pixels by Stephen

Stephen — Wed, 22 Feb 2012 16:32:07 +0000

“Being a real person rather than some knob who pretends to be perfect is the ULTIMATE relationship builder.”

You said it perfectly, Troy. Sharing the challenges that we face in our own garden has brought the most traffic and contact from our customers. People love to see that we’re NOT perfect and that we don’t have it all figured out. Content is king, but only when it is real content.

Comment on Honing your personality in pixels by Troy

Troy — Wed, 22 Feb 2012 16:21:26 +0000

Good point Frank. Some of my BEST writing comes from pen on paper, not fingers on keys. Even my mentor, the wonderful Ted Nicholas (the $7 billion dollar man!) says his best writing is with pen to paper. Thanks for sharing. Troy

Comment on Honing your personality in pixels by Frank Daley

Frank Daley — Wed, 22 Feb 2012 16:14:21 +0000

Absolutely right, about the writing by hand,Troy, (and the other points).

You mjght be able type faster (maybe not, b/c U can use YR own code 4 writ’g) but creatively, hand writing is better. You also get a built- in edit as you transfer the hand-written version to the computer.

Comment on Step one in lead generation and follow up by Steps 2 and 3 of the lead generation and conversion process

Steps 2 and 3 of the lead generation and conversion process — Fri, 17 Feb 2012 16:45:16 +0000

[...] NOTE: If you missed Step #1, it can be found here [...]

Comment on Oh, how I love thee business (great video) by Troy

Troy — Wed, 15 Feb 2012 02:27:47 +0000

Hey Kevin. Great to hear from you.

I agree about the pitchmen thing. He reminds me of those trade show pitchmen…the good ones sell a boat load of vacuums, shammy cloths, you name it they can sell it. I used to do quite a few trade shows when in the sauna business and was always amazed at those who were experts pitching from the booths.

As with the infomercial guys — the good ones can sell near anything.

I caught that mention of Tony Robbins as well, the guy is a great sales guy and I bet he sells a whole bunch of bottles over the over-priced cleaners. I’d buy from him! I love a good sales pitch and he is awesome at it! Thanks for sharing. Troy

Comment on Oh, how I love thee business (great video) by Copywriter Kevin Francis

Copywriter Kevin Francis — Tue, 14 Feb 2012 23:28:45 +0000

Troy,
This is great…thanks for posting! The thing that struck me most (after the humour) was the demonstration of the product (in effect giving a sample). I was reminded of the classic boardwalk “pitchmen” and their modern day equivalents, infomercial presenters (great video called “Gadgetmania” on this subject…well worth checking out).
Interesting aside…the mention of Tony Robbins and his influence.
Thanks again!
Kevin Francis

Comment on Biker babes and bad-ass story success by True Blood and Entrepreneurial Vampires

True Blood and Entrepreneurial Vampires — Mon, 13 Feb 2012 17:08:59 +0000

[...] Much like Sons of Anarchy that I wrote about before. http://blog.smallbusinesscopywriter.com/biker-babes-and-bad-ass-story-success/ [...]

Comment on The true power of raw emotions in your writing by Makes the postman blush (and grown men cry)

Makes the postman blush (and grown men cry) — Fri, 03 Feb 2012 14:44:01 +0000

[...] My blog post this week talks about emotion and the powerful force behind it in your marketing… you should read it if you haven’t. http://blog.smallbusinesscopywriter.com/the-true-power-of-raw-emotions-in-your-writing/ [...]

Comment on Crack your back all the way to the email marketing bank by Troy

Troy — Tue, 31 Jan 2012 16:40:47 +0000

Hi John. Great to hear from you.

I also just heard this morning from a guy who set up a treadmill desk so you are constantly moving while working.

LOVE IT.

Must.
Get.
Me.
One.

This is a great subject that I rarely see discussed – thanks for sharing your insights and experience John.

Troy